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Q?
Worried about using Outside Sales staff, Signing a long-term agreement, or How much it costs to do business with us?
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A.
We have been doing Church pages since 1939 and under the current ownership since 1972 so we can answer all your questions because we have worked through many situations. We can give your testimonials and references of people in the industry you have worked with before because we have most likely worked with them also. Check out our testimonials.
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Q?
Would you like to find out how to increase your current business sponsor revenue by a factor of 2 or more?
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A.
With over 200 newspapers as current customers, we have experience with all market sizes and production constraints. It may surprise how easily we can build revenue through more businesses, higher rates, or both. Let us evaluate what you have and give you a proposal. Look at the links to <> and <> for Case studies on how we accomplish this task.
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Q?
Is the community religion faith coverage an important part of your weekly content?
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A.
Surveys show that this is one of the most read sections of the paper. Some publications name it "Faith" or "Church Directory" or "Religion".
Let's face it. Newspapers have a unique position when it comes to community religion coverage. Do TV stations provide church news or Radio stations read off Church Service schedules in your market? Probably not -- so let us help you provide this information to readers as a service that makes your product unique and focused on your community. Read More
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Q?
Do you see it as a function of your Ad Staff to get this revenue?
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A.
OK, fair enough. We would never tell you that your staff can't sell business sponsors on church pages but where is it on their priority list? Where is it on Yours? Exactly, your ad staff should be out selling results ads and not wasting their relationship capital on sponsorship ads. That's where we come in and free your staff from this burden.
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Q?
Why should I pay you commission to sell ads my staff should be selling?
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OK -- we just covered this in the previous question but let me ask you whether it makes sense to have someone bring in a dollar of new revenue for me while I pay 33 cents out of that dollar back? Your loaded staff rate is probably much higher than the commission rate you pay them once benefits and other costs are counted and so keeping 67 cents on the dollar sounds pretty good.
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Q?
So how does the program work in 30 words or less?
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We sell ads and collect slow pays while providing content like our feature. It is your paper, your format, and you bill the customers so that relationship is intact.
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Q?
Are you publishing a free print directory of all area churches in your newspaper?
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If so then you might realize significant savings from moving that to the Online Worship Site that we can provide while helping the churches get their message to your readers at a nominal cost -- everyone wins. Find out how to make this process work while building new revenue as we provide the site and all associated services to contact the churches in your community. Read More
